Showing posts with label warning labels. Show all posts
Showing posts with label warning labels. Show all posts

attention all pregnant machine operators!

Tuesday, June 18, 2013

Your friendly government minions, ever eager to please, have put together a wonderful collection of sample wine labels here.

The breezy introduction reads “Have you already read the wine labeling regulations in 27 CFR § 4 and the Health Warning regulations in 27 CFR § 16 but are still not confident that your label design will receive a Certificate of Label Approval? Have you reviewed the Federal Alcohol Administration Act but been left wanting? Then this booklet is for you! The Advertising, Labeling and Formulation Division created this to provide examples of approvable wine labels along with additional comments to further explain some aspects of the labeling rules.”

Well, they had me at “still not confident”! If there’s anything I want my wine labels to be, it’s confident. And I confess that the basic, generic table wine label warning, though ubiquitous, simply doesn’t answer all of my questions.

In case you have not taken the time to read you warning labels recently, here's a sample:

RED TABLE WINE
BOTTLED BY XYZ WINERY, CITY, STATE
GOVERNMENT WARNING: (1) ACCORDING TO THE SURGEON GENERAL, WOMEN SHOULD NOT DRINK ALCOHOLIC BEVERAGES DURING PREGNANCY BECAUSE OF THE RISK OF BIRTH DEFECTS. (2) CONSUMPTION OF ALCOHOLIC BEVERAGES IMPAIRS YOUR ABILITY TO DRIVE A CAR OR OPERATE MACHINERY, AND MAY CAUSE HEALTH PROBLEMS.